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easychen/one-person-businesses-methodology

★ 8,329 · updated Mar 2024

一人公司方法论

A Chinese-language methodology document for running a one-person software business, covering market selection, pricing math, marketing vs. development tradeoffs, and payment infrastructure for individual developers in China. It's a long-form essay published on GitHub, not a codebase. The author runs several indie products and is writing from direct experience.

The pricing math is concrete and useful: 1000 users × 50 yuan/month or 10000 × 5 yuan, with an honest 1‰ conversion rate benchmark from real Weibo traffic. The section on Chinese payment infrastructure for individuals (小微商户, 面包多Pay) is hard to find documented anywhere else and genuinely solves a real problem. The core argument — that the structural cost advantage of a one-person company only holds if you ruthlessly avoid fixed headcount — is correct and worth internalizing. The 'byproduct advantage' framing (sell things that fall out of your day job naturally) is the most actionable advice in the piece.

This repo is a deprecated stub — v2.0 shipped in a separate repo and this one hasn't been touched since March 2024, so you're reading the old version without knowing what changed. The payment and messaging sections are almost entirely China-specific (WeChat, 支付宝, domestic SaaS), which makes roughly a third of the practical content useless outside that market. There's no English translation and no plans for one. It's also a single markdown file with no structure beyond headings, which makes it hard to reference specific sections later.

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